How did one of the biggest-selling brands in history go under? There are a variety of reasons and opinions, all of which are explored in this book. These 192 color pages will provide hours of enjoyment to International Harvester collectors, restorers, Red Farmers, and other fans of the brand.
Former International Harvester Company executive and former IH dealer Paul Wallem spent two years interviewing 50 dealers, farmers, restorers, and collectors, as well as former IH executives involved in the merger with Case.
The Breakup: What Really Happened not only examines the causes of the dissolution, it pays homage to this magnificent brand that has long outlived the company. That’s due, in large part, to a growing number of ardent collectors, many of whom spend thousands of dollars to meticulously restore their IH equipment to “better than new.” They meet regularly at regional and national “red events,” and keep the iconic IH brand alive.
A collection of magazine ads from 1964 to 1984 for International Harvester tractors and equipment, Action in IH Country tells the story of the advertising for these machines. International Harvester did a lot of advertising from the mid-1960s to the early 1980s, with many multipage ads. This collection provides a great number of ads that reveal the history of the company, pictures to help those restoring their favorite “toys,” and entertainment for those who just enjoy looking at the ads.
International Harvester fans will savor this peek into the past, all via ads and images from the personal collection of Tim Putt.
A collection of magazine ads from 1902 to 1938 of International Harvester tractors and equipment, Early Farm Power completes the story of the advertising of the early International Harvester farm tractors. Many of the older tractors in this book are rarely seen, so this volume becomes more of a history book. Also included are ads of the small stationary gasoline engines that furnished power to some of the jobs around the farmstead.
International Harvester fans will enjoy this peek into the past through ads and images, all from the personal collection of collector Tim Putt.
This book has the same content as Tractor, just with a different color on the cover for those that bleed red! This rollicking ride into machine history follows the innovators, entrepreneurs, and hucksters who transformed our world with farm machines. Starting with the turn-of-the-century visionaries who saw that four wheels and a motor could replace the horse, the book moves swiftly through key early developments to cover the power farming movement of the latter part of the 20th century—a time when major manufacturers lagged behind and independent builders and farmers began creating their own solutions with pencil drawings and welders.
The book’s stories range from the butcher shop where John Deere secretly designed a completely new line of four- and six-cylinder tractors to the skullduggery and corporate raiding that took place in fields and back lots as company agents schemed to discover what their dirty ol’ competitors had up their sleeves. The book moves all the way up through the creation of the first tractor electronics, the merger movement of the 1980s, and the emergence of high-technology innovations (such as smart farms and auto-guidance) that are changing the farm as we know it. This raucous, heartfelt book shines a light on some of the bright minds and innovative companies that emerged from the fertile fields of America’s heartland.