A collection of magazine ads detailing the evolution of International trucks over the decades, Standard of the Highway is a collection of International truck ads that were aimed at American farmers and the general trucking industry. The early ads showed very basic trucks, but by the late 1930s, the trucks had become very streamlined and far ahead of the times. Over the years, the changes in the common pickup truck have been truly amazing.
This book is not intended to be an encyclopedia of all models, but a historical overview of the evolution of International trucks through ads, all from the personal collection of collector Tim Putt.
Item Number: 8226